My new publisher, Start Media, sprung for a Bookbub promotion. They send out emails to their subscribers, alerting them to deals and sales on e-books. It's apparently not easy to get on the Bookbub list; they're selective about which books they will feature. I signed up (it's free) and I have to admit, getting a notice once a day that a different book is on sale is pretty neat. I can see myself buying two-dollar e-books faster than I can read them. Note to self: tell my brother about this. He's going to love it.
The results of the marketing are pretty good too. Sword of the Bright Lady is the highest it's ever been on Amazon, as you can see:
This is awesome, if a bit mystifying. There aren't any dragons in this book, and I personally would not have classified it as Romance, no matter how romantic it is to have a guy pining worlds away for his wife.
But as they say, the artist cannot control their work once it leaves their hands. What the audience makes of it is up to them. I'm just glad they're reading!